Average consumer thinks 9% is appropriate, far below the typical gratuity prompt
The study, which interviewed 1,790 Canadians in February, found that a whopping 94 per cent are annoyed by card payment machines prompting tip options for services that traditionally haven’t required gratuities. Still, more than 57 per cent of them feel awkward skipping the prompts and tend to leave a tip anyway.
On average, Canadians consider nine per cent to be the appropriate tipping amount, which is well below typical gratuity prompts for most services. Fifty-three per cent of those surveyed identity as “frugal tippers” and typically opt for the lower tip option or only tip for exceptional service.
“Our research indicates that many Canadians are feeling the strain of financial pressures,” Yannick Lemay, tax expert at H&R Block Canada, said in an email. “When Canadians are feeling financial strains they look for ways to cut back spending.”
Most of those surveyed are aware that tips are considered taxable income, but despite this, 47 per cent assume that workers are not declaring their tips when filing their taxes.
Overall, only 30 per cent of Canadians support a strong tip culture, despite 31 per cent having directly worked in a gratuity-based job at some point in their lives.