These days, the Super Bowl is as much a celebrity spectacle as it is a sports showdown.
VIPs helped pack New Orleans’ Caesars Superdome during Sunday’s big game between the Philadelphia Eagles and returning champions Kansas City Chiefs.
Early arrivals included Kevin Costner, Pete Davidson, Paul Rudd and Apple CEO Tim Cook.
Jon Hamm announced the Chiefs’ on-field entrance, while diehard Eagles fan Bradley Cooper had the honor of introducing his favorite team.
No stranger to the Super Bowl, Tom Brady was suited up and ready for his second year as a Fox Sports broadcaster.
But the biggest name set to be in the crowd was none other than President Donald Trump, who touched down at Naval Air Station Joint Reserve Base New Orleans about 90 minutes before kickoff. He watched the game from the box of New Orleans Saints owner Gayle Benson with daughter Ivanka Trump, son Eric Trump and their spouses.
While getting into the game has always meant having to splurge, this year seems to be much more accessible to sports fans with extra cash to splash.
As of Sunday morning, a StubHub search showed Super Bowl LIX tickets averaging at a bit under $2,400. (That is before the dreaded service fees and sales tax, which can ratchet up the price up by another $900 or so.)
Those numbers are a significant drop from prices for last year’s NFL season finale between the Chiefs and the San Francisco 49ers in Las Vegas. Tickets for the 2024 Super Bowl soared to record prices with a pre-fee floor price of around $6,900.
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See the latest photos from the game below and check back for updates:
Donald Trump And Daughter Ivanka
Brooke Sutton via Getty Images
Full View Of The Field
Cooper Neill via Getty Images
Eagles Quarterback Jalen Hurts Arrives In Style
Cindy Ord via Getty Images
Jon Batiste Nails The National Anthem
Gregory Shamus via Getty Images
Lauren Daigle Sings “America the Beautiful”
Cindy Ord via Getty Images
Ledisi Belts “Lift Every Voice And Sing” During Pregame
Jamie Squire via Getty Images
Tim’s Cooking
Bradley Cooper Introduces The Eagles
Super Bowl Football
Emilee Chinn via Getty Images
Tom Brady On The Job
ROBERTO SCHMIDT via Getty Images
The President Is In The Building
Gregory Shamus via Getty Images
Pete Davidson And Squad
Gregory Shamus via Getty Images
Kevin Costner On The Sidelines
Chris Graythen via Getty Images
Chiefs Tight End Travis Kelce Makes An Entrance
ROBERTO SCHMIDT via Getty Images
President Trump Touches Down In New Orleans
Icon Sportswire via Getty Images
Manning Power
