Keir set up his business in just three days (Image: BBC)
returns today (January 30), with 18 ambitious candidates vying for the coveted top prize. The much-loved show, now in its nineteenth series, will see contestants seeking investment from business tycoon .
and Tim Campbell MBE will once again be scrutinising this year’s hopefuls to assist Lord Sugar in deciding who gets “fired” each episode. This year’s series comprises 12 episodes, with the first challenge whisking the contestants off to Austria.
Among the contenders is Keir Shave, a Leeds-based telemarketing company owner. Let’s delve deeper into this candidate and discover what makes him a potential recipient of Lord Sugar’s investment.
According to the , Keir established his telemarketing business in just three working days, demonstrating his ability to rise to a challenge. After his previous employer went under overnight, he now employs over 40 staff in Leeds.
Keir aims to win over Lord Sugar with his business plan for an online tool “designed to help sales staff at all levels throughout their sales conversations,” reports .
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This year’s candidates will battle it out to be top dog (Image: BBC)
According the , “The tool is designed to provide little but constant support in the form of a ‘chat-bot’ where the user can input their issue and the tool responds with ideas/tips around the sales objection.”
He’s confident he deserves to triumph on the show, asserting that he has “built and set up a successful business in a short time frame and works incredibly hard. Drive, skill and passion are what’s required to have a successful business, and I have proven I have that in abundance.”
Another star in this year’s line up is Aoibheann Walsh, who is from Ireland and is the owner of a hair and beauty salon. According to the , the candidate is an award-winning owner of a hair and beauty salon.
Aoibheann launched her own business venture at 24 where she “hit the ground running” and hasn’t looked back since.
Who else is in The Apprentice 2025 line-up?
Amber-Rose Badrudin: Owner of a convenience store, from London
Anisa Khan: Owner of a pizza company, from London
Aoibheann Walsh: Owner of a hair and beauty salon, from County Donegal
Carlo Brancati: Hair transplant consultant, from Middlesbrough
Chisola Chitambala: Owner of a virtual assistant company, from Essex
Dean Franklin: Owner of an air conditioning company, from Essex
Emma Street: Corporate project manager, from London
Frederick Afrifa: Motivational speaker and former athlete, from Milton Keynes
Dr. Jana Denzel: Cosmetic dentist, from London
Jonny Heaver: Owner of a tutoring company, from Kent
Jordan Dargan: Animation entrepreneur, from Dublin
Keir Shave: Owner of a telemarketing company, from Leeds
Liam Snellin: Owner of a workwear brand, from Essex
Max England: Senior account manager and former tennis player, from Surrey
Melica Moshiri: Owner of a tech recruitment company, from West Sussex
Mia Collins: Meal prep entrepreneur
The Apprentice season 19 premieres on Thursday, January 19, at 9pm on One and iPlayer