Furious viewers took to social media to decry an increase in water charges reported on the show. introduced a report by Nick Dixon explaining the rise in costs.
Households in England and Wales will see an average £123 or 26% increase to their yearly water bill from 1st April, according to the industry body Water UK. This means the average bill will go from £480 to £603 for the next year alone.
Taking to X, one person who runs a plumbing company raged: “Yet water quality continues to steadily decline. And yes, as a plumbing company we can confirm this with actual evidence.”
Another said: “Having water is essential, we can’t just opt out. And because we can’t choose not to pay, there should be absolute transparency on the budgets of these companies. Let us see the justification, line by line.”
A third chimed in: “There is absolutely no way this should happen while shareholders are getting bonuses.” A fourth slammed: “Joke, we can’t choose who we have our water off. It’s a monopoly industry!”
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Ranvir Singh introduced a report on an increase in water charges on Good Morning Britain (Image: ITV)
“Water companies are a business, they sell us clean water, why are we also paying for them to clean the water? Surely cleaning the water is part of their business? these companies make so much profit,” a fifth observed.
“When will all this stop???? How are people supposed to manage with ever increasing costs of everything! Wages not keeping pace. For a supposed wealthy country, you really wouldn’t think so. We’ve been shafted enough by poor/failing politics,” a sixth commented.
Nick reported from Kent where over 1,000 households found themselves without water over the festive season. When Ranvir pointd out the residents wouldn’t be happy about the increase he agreed.
“They’re going to be fuming, rightly so,” he said. “It was only three to four weeks ago that they were having to queue up at water bottle stations at Christmas time and go to a local community centre to get a shower, so they’re not going to be best pleased, especially with Southern water prices going up really quite substantially.
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Nick Dixon reported on the water charge increase on Good Morning Britain via video link from Kent (Image: ITV)
“Water UK have now confirmed this five year pricing plan, which kicks in from April, the average water bill in England and Wales going up by a quarter.
“That’s the equivalent of around £123 per household. Southern Water customers… they’re going to see the biggest increase, 47% on their bills.
“And that trend follows, as you can see in many of the other water companies as well around the countries and campaigners feel it just adds more pressure unfairly on customers,” he commented.
Good Morning Britain is on ITV and ITVX weekdays at 6am.