Last night, a spectacular projection show lit up the iconic London Eye and County Hall, using state-of-the-art mapping and hologauze technology.
The surprise celebrated key occasions in human evolution throughout history through a series of projections. The journey began with the Stone Age and finished in the present day, focusing on the creation of Artificial Intelligence (AI) technology.
The display traced the journey from ancient civilisations through to the Renaissance and the Industrial Revolution, and then offered a glimpse into what could potentially be the future of human innovation.
Samsung were responsible for the striking spectacle to mark the launch of their new Galaxy S25 series.
Annika Bizon, director of mobile experiences at Samsung UK & Ireland, said: “Our event represents more than just a showcase of cutting-edge technology – it’s a celebration of human progress.” The latest series introduces an AI companion designed to revolutionise how people interact with their phones.
The London Eye turned into an incredible visual of the earth (Image: Joe Pepler/PinPep /SWNS)
Recent research suggests that most adults believe AI will have as significant an impact on our lives as computers, smartphones and televisions.
AI was ranked as a superior invention compared to streaming services, electric cars and social media platforms.
And although it was revealed users engage with AI-assited tools for a variety of reasons, many reportedly use it for recommendations on what to watch or listen to at least three times a week.
Most adults primarily use AI tools on their smartphones, but nearly half, 46%, also utilise them on their laptops or computers.
Annika commented: “We wanted to create a truly immersive experience that connects emotionally and intellectually, highlighting how the evolution of AI will play a pivotal role in the next chapter of our evolution.”
By 2025, over a third plan to increase their use of AI. Among those surveyed, 34% wish to use it to enhance their skills and learn new things, while another third aim to use it to assist with life administration tasks.
In the next 25 years, over two thirds anticipate technology innovation will develop quicker than previous years, some adults admit they still struggle to grasp just how much technology is available to them today.