Popular items from this list:
“Better than Tula! I love this cooling stick!! It’s super easy, affordable, and smells lovely.” — Heather
Promising review: “I previously had Beats headphones that broke within three months. I bought these to replace my Beats headphones, and will never turn back. These headphones are amazing. They have a very long battery life. I love the case they come with. I use them in the gym four days a week, and they have not become waterlogged. If you’re looking for reliable headphones, I would highly recommend these!” —Tiffany
Get it from Amazon for $19.99+ (clip the $5 off coupon on the product page for this price; available in five colors).
Promising review: “This is such a great candle that fills the room quickly with a really nice strong smell that is soothing and relaxing. I was looking for a less expensive Le Labo Santal 33 scent candle and this one is very very close! It’s a bit stronger, but I love it! The shipment arrived fast, and I just love how fast it fills up the room without being lit for so long!” —Cristina Bertolotto
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Promising review: “AWESOME. I’ve always bought overpriced mascara. I’m very picky and was extremely hesitant, but I saw some reviews saying how awesome this was. I’ll never go back to ‘Better Than Sex’ mascara because that’s what I always use, and I compare it to that. This is the best mascara!! I’ll never go back.” — patrick hauk
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Promising review:
“I bought these leggings because I saw a plus-size woman on TikTok raving about them and thought they were cute! I read reviews, and 90% of them were great, so I ordered them. When I got them the next day I immediately put them on, and I LOVE THEM! They are soooo soft and comfy, and not see-through at all! Definitely recommend these!” — Taylor
Promising review: “Beautiful color lipstick that looks great with my skin tone. Not too bright but a rosy color that I love.” — Falol
Maple Holistics is a small business that specializes in beauty products with all-natural ingredients.
Promising review: “I’ve had fine, thin hair my whole life, but I used to have a lot more of it. My hair has been thinning and falling out a lot. There is a prescription shampoo that is over $100, and it used to be the only thing that worked. I thought I’d give this a shot before placing another order with the pharmacy, and so far, it seems to have a similar effect, plumping and strengthening the existing strands while addressing the problems with new growth. The new fuzzies are visible again at the hairline, always a good sign.” — Susan
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Promising review: “Like many others, I tried this as a replacement for Olaplex. Honestly, Olaplex never had a great effect on my hair and certainly wasn’t worth the price. This did an unreal job on my hair!! I was skeptical (tried a little bit first because I was petrified it would burn off my hair and I would end up bald!) but lo and behold, it was magic! My hair is so strong, silky, and healthy looking after just one use. Plus, you can’t beat the price! Have already ordered another box. I should also add I have curly/wavy hair that’s been colored to a light brown. Buy it!!” — B
Promising reviews: “I’ve had my eye on a Dyson Airwrap, but given the cost, I figured I’d try this while I save up. This thing is fantastic. I have waist-length hair that’s naturally straight, but gets frizzy when damp. I’ve had salon blowouts that have left my hair looking great, but I simply can’t manage a round brush without it getting tangled in my hair. This device has been a game changer. It works best if you air dry for a while before you use it, then use it to finish your style. My hair miraculously doesn’t get snarled in it, and it leaves my hair looking like I’ve had it professionally styled. I love it, and I’m no longer interested in blowing $500 on a Dyson. Highly recommend!” — Ilsa
“Love this! Exactly like the American eagle one.” — Anuhea
Check out a TikTok of the acne spot dots in action.
Promising review: “This brand is so affordable and works just the same as the more expensive brands. I go through them so quickly, so this is a plus! I’m generally a picker at my zits, but if I can get to one of these dots in time, I save my face a lot of irritation and pain. I wear them at night and sometimes during the day, only takes about two to get rid of those pesky whiteheads, sometimes more for a big zit. They really suck everything out.” — Savannah Wilson
Promising review: “These are AMAZING! There’s no need to wear a pad or tampon. They absorb well, and you don’t feel wet at all. They have great coverage and changed my whole experience with having a period. They are a game changer!” — Candice Anthony
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“These are really nice — perfect price point too. There’s no difference between these and the same pillowcases from Kitsch at three times the price.” — Keri
BuzzFeeder Elizabeth Lilly also owns this — she packed it as her only bag for a trip to busy trip to Iceland, and not only did it hold a ton and keep her hands free, it easily fit around her waist over her outerwear.
Promising review: “If you love Basic Instinct by Pure Romance, you will LOVE this affordable alternative! To me it smells almost exactly the same; there is an extremely slight difference in smell that I’m sure others around me wouldn’t even pick up on, and I still LOVE the smell! I love Basic Instinct, but ran out awhile ago and just couldn’t justify spending that much money on more. I’m so glad I found this alternative!” — MN Tigerlily
Promising review: “I bought this because it looked like the Goof Proof brow pencil, and I was tired of spending ridiculous amounts on that! I actually like it better than Goof Proof (and for a quarter of the price)! I find it even creamier and easier to use. The tip is perfect if you have a good amount of brow to fill in.” — Liza T.
Petcube is a California-based small business established in 2012 that specializes in interactive HD pet camera products.
It’s also app-enabled and can send you instant notifications, sync with Amazon Alexa, and even access a vet on demand if you notice any weird behaviors.
Promising review: “Unbeatable for the money. I needed a way to keep an eye on a new 4-month-old puppy who kept digging holes in my yard. I didn’t expect a lot for $39, but I was pleasantly surprised. The video is quick to get started and very clear, zoom is quick, and the night vision actually works. I haven’t used any of the other features yet, but these alone make this a great value! Far exceeding what I expected.” — Rick Grisham
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“I tried the Milk primer and it worked magic for my super oily skin. I came across this for a fraction of the cost. The milk primer was $34 this does the same job for way less. I am happy with my purchase.” — Shenelle
Promising review: “The Boy Brow from Glossier was my ride-or-die eyebrow product for years, but the tubes are so small, and they raised the price, so I could no longer justify it. This brow glue is the closest thing I’ve found to it, and it’s half the price! Will definitely repurchase.” — Alex
“Really good product considering the price. I have tried expensive creams to diminish a dark spot in my face, and I haven’t gotten the quick results I am getting with this soap. I highly recommend this product.” — Amazon Customer
Promising review: “I had these on my wishlist for a while but was skeptical. I’m glad I finally ordered them! They fit perfectly and SO much easier to put on than my real Ugg minis which I love. They’re very comfy and warm. Highly recommend! Glad I bought them to wear while I wait for Ugg to restock their tan ultra minis.” — Kamryn
