and are said to have as they were not “getting any strong recognition” as a joint brand, according to a marketing expert.
Late last year, the Duke and Duchess of Sussex , in what has been seen as a strategy focused on how they promote their individual interests.
Harry has been focusing on his philanthropic work, whereas Meghan has been busy working on her business ventures.
Earlier this month, , With Love, Meghan – to be available to viewers on January 15 – with many noting the duke’s very brief appearance.
The trailer showed Meghan at a Montecito mansion, which is thought to be close to her and the prince’s home in California.
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Prince Harry and Meghan Markle have a new strategy which could be succesful, according to an expert (Image: Getty)
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Meghan was seen laughing and cooking up dishes while interacting with her friends. A short clip showed the couple in an intimate scene in a garden, where they embrace.
Now, Pauline Maclaran, professor of marketing and consumer research at Royal Holloway, commented on why the couple might have split up professionally and whether their decision will lead to success.
She told the : “They seem to have separated their brands.
“I think it’s likely to be much more successful because I think the two of them together weren’t really getting any strong recognition.”
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Meghan Markle attends Children’s Hospital Los Angeles Gala in October on her own (Image: Getty)
The expert noted that the duchess, who stepped down as a senior working royal in 2020, “isn’t drawing on her royal connections” in the new show.
She added that while her new show may not cater to everyone, it will chime with certain target groups, especially in the US.
Ms Maclaran explained: “A lot of the public won’t be interested in this, but I don’t think that’s her aim – I think she’ll be trying to get other mothers like herself, really.”