Weight loss app designed for women over 40 launches 50% off sale for the New Year

A woman doing bicep curls with dumbbells

Reverse Health is targeted towards women over 40 (Image: Getty)

‘Lose a few pounds’ has to be a top three all-timer for New Year’s resolutions, especially after an indulgent December. For women over 40 and those experiencing menopause, metabolic changes can make the weight loss challenge all the tougher.

has set out to tackle the compounded challenges of losing weight once you’re of a certain age, offering a women-only a 12-week weight loss programme tailored to the menopause and other age-related metabolic changes. Backed by 10 years of research, Reverse Health offers everything you need to age healthily and manage your weight over the long term.

Founded by a nutrition expert and a mindset coach, the course combines training around effective nutrition, exercise and psychology to provide a holistic weight management plan. And right now, you can take advantage of and get started for 50% off.

Monthly plans start at £25, with the three-month package cut to £52 and the six-month plan reduced to £60 — which comes in at £10 per month.

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Reverse Health has a 3.9 out of 5 star rating averaged from , with thousands of customers rating the benefits of the tailored plans. “Great, easy to follow meals with a shopping list so can prepare meals easily,” said one five-star review. “The day to day checks keeps you engaged and on track, and it is easy to contact someone if you have anything you are not sure about.

“I decided to lose weight because I need surgery on my shoulder and I also need a hip replacement,” said another five-star write-up. “I saw the ad for Reverse Health and decided to join. The meal choices are pretty good but it is also helping me change my style of cooking and most of them don’t take too long at all to make.”

Another said: “At last a programme for peri and menopausal women! Nice to be taken seriously with all the changes going on in our lives. I have only been doing this programme for three weeks and have lost close to 3kg. I feel that I have more energy and have been sleeping better overall.”

What the Reverse Health app looks like.

Reverse Health gives you customised meal plans, as well as Pilates and healthy back programmes. (Image: Reverse Health)

Some users did highlight that the course could benefit from a heavier touch, however. “Because I tend to have low motivation, I wish we would get daily notifications like Duolingo sends,” said one review. While another user said: “I don’t like how the layout changes every few days”. 

“I do Duolingo everyday because of their notifications but I often forget to check Reverse Health”, said another app user, but despite this they said the ‘exercise selection was the best part’. 

If you’re keen to scope out some alternatives,  that focuses on deep psychological changes to help users stick to healthier habits. For those lacking confidence in their cooking abilities, or just want more guidance on how to prepare healthy meals,  could be the way to go with its easy recipes and ingredients delivered straight to your door.

But for 50% off a plan tailored specifically to peri-menopausal and menopausal women,  is a unique choice.

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