Top 10 most searched-for used cars, with values rising with demand

Silver Kia Sportage driving along a rainy road

According to Ovoko, the Kia Sportage is the most searched used car in the UK (Image: Getty)

The European car parts marketplace has shared a list of the most searched for , with a surge in demand causing an increase in prices.

The is currently booming, with the (SMMT) highlighting that nearly two million pre-owned vehicles were sold in the UK in the first quarter of 2024.

According to Ovoko, who analysed Google search results from July 2023 to June 2024, the is the used car that is most in demand from Brits.

Each month, more than 15,000 drivers search for used examples of the popular , which has spanned five generations in its 21-year production run.

Like the rest of the Kia range, it is known for having good value for money and an impressive seven-year warranty, meaning many second-hand examples are still covered.

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A grey and black Audi A1 supermini on an A-road

Known for its attractive styling and good build quality, the Audi A1 is another popular choice (Image: Getty)

Another popular choice on the used car market is the Audi A1, which Ovoko highlighted has an average of more than 13,500 searches each month in the UK alone.

First introduced in 2010, the A1 was Audi’s first entry into the competitive supermini segment since the ill-fated Audi 50 of the 1970s, and soon found success due to its good build quality and attractive appearance.

Strong demand from used car buyers also means that most examples hold their value much better than competitors, with many dealers and private buyers willing to pay premium to get behind the wheel.

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Dark green Ford Fiesta driving in the countryside

Due to a lengthy production run, Ford Fiestas can be incredibly affordable and reliable models (Image: Getty)

Finally, Ovoko stated that the Ford Fiesta is another used model that many motorists are searching for online.

Whilst the little supermini is no longer in production, a production run spanning from 1976 to 2021 means there are plenty of examples still on the road, not to mention a good source of cheap spares.

Moreover, with the Fiesta often spanning from Ford’s entry-level model to their flagship hot hatchback, there are plenty of engines, trim levels and prices for used car buyers to choose from.

Top 10 most searched used cars (average monthly searches):

  1. Kia Sportage – 15,407
  2. Audi A1 – 13,632
  3. Ford Fiesta – 13,032
  4. Nissan Qashqai – 12,818
  5. Ford Kuga – 12,060
  6. Ford Focus – 11,710
  7. Audi A3 – 11,584
  8. Volkswagen Polo – 11,058
  9. Fiat 500 – 10,570
  10. Toyota Yaris – 10,465

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